- on 15 October 2013
- in Design
Each and every day we interact with people from all places and culture and you need to be sure that your message is conveyed. Sometimes that is a process takes time to research and discover. Sometimes you know exactly what you want to say. In either case, my job is to discover what you want to say and represent it in a way that compliments the message in an effective way.
I really see all my clients as peers and partners. In a society where we are increasingly becoming a service market, and the need for fulfillment companies are increasingly commonplace, my services can complement most of today’s needs. With agency connections, and peers that I have partnered with for more than 20 years, our partnership can engineer your message in a professional, successful, and reliable way.
And in this wish to create a positive collaborative environment, I have always been a bit unconventional, and still dream of working in a Google like work environment, creating a free and comfortable place of business for the next generation. This, then seems to also follow: that I seek to create real and enriching relationships with all my clients. My father used to say that patients should be referred to by name, not by procedure… and I believe design clients should also be more than just the project I did for them, but actually friends, peers, and colleagues.
In the end, like a good friend, a design client need to be communicated with, and allowed in to see the process. A process, in the end of most projects, they will need to manage, facilitate, or just use on their own. My goal is to show all the secrets, because an educated design client can make better long-term choices for their needs.
