The Design Process

  • Posted by
  • on 15 September 2013
  • in Design

is a — most often involving a client and a designer and usually completed in conjunction with producers of form (i.e., printers, signmakers, etc.) – undertaken in order to convey a specific message (or messages) to a targeted audience. The term “” can also refer to a number of artistic and that focus on and . The field as a whole is also often referred to as  or . Various methods are used to create and combine words, symbols, and images to create a visual representation of ideas and messages. A graphic designer may use a combination of  and page layout techniques to produce the final result. often refers to both the process (designing) by which the communication is created and the products (designs) which are generated.” ~ (2013)

Common types of include identity (logos and branding), publications (magazines, newspapers, and books), advertisements and product packaging. , for an example, can be a product package including a logo or other , organized text and pure design elements such as shapes and color which unify the piece. Composition is one of the most important features of , especially when using pre-existing materials or diverse elements, all to conform to a branding identity. This is an involved process that develops over time and grows toward a unified whole.


I am a simple man, seeking simple solutions. Always seeking to make the world a better place to see and experience. Looking to think outside the box, design affects us in ways we least expect. My goal is to make that experience useful, enjoyable, and informative.